A great WordPress blog is one with great content, huge following, and a steady stream of traffic for profit. You are lucky if you got all three but it is a sad fact that a lot of bloggers struggle to achieve these goals. But don’t fret just yet. Blogging is a science and there are always ways and means to be a better, if not the best, blogger. So easy, really, when you have the formula.
If you are just starting out, it pays to limit your expectations.
It’s not that newbies never get a shot, plenty of bloggers succeed early on and you can too but keeping expectations to a minimum could help in getting your bearings aligned and geared up for a one tough ride. In blogging, limiting expectations means being prepared to see a slow and steady climb up. And the challenges will take more than how to start a blog. You need to be aware that you have to do your part, blogging tasks that range from easy to impossible, if you want to see positive changes along the road to success.
In a way, if you are aware of the lows in blogging, (low traffic, few followers) you are able to identify the things needed to be done to counteract them. The best way, so far, is by planning a blog well or content mapping.
Here are few useful researches about increasing your blog traffic:
Google SEO tips for Bloggers – Getting Your Blog on Search Engines
Blogging Tips – Beginner’s Guide to Increase Website Traffic
20 Strategies to Optimize your Blog for SEO
Create a Content Map For Your Blog
To simply put it, content mapping is planning what and when to post on the blog. This minimizes clutter in the blog because topics are organized, and, in so many ways, you are guided towards a coherent content so there is lesser chance of straying away from your niche. How to do it?
First, identify the Whys and Whats of the blog. Why do you blog? Why did you choose such niche? What is your inspiration? What do you expect from it? These questions will draw out the drive you need to get going and strive to succeed in blogging.
Next, research. Identifying what your niche is is not enough. You need to ensure that everything, from the blog branding, the looks of your blog down to the WordPress blog theme you use are all related to your topic. Research about every topic in your niche. Gather as much information as you can so that you will have a set of ideas that will serve as a content bank.
From the pool of ideas, be ready to organize by grouping them to a system that is comfortable to you. Some people do it by separating complex ideas from simple ones. Others group similar thoughts together and make individual files for stray or supporting ideas. There is no single way to do this. Rather, work on it in a manner that suits your preference. Whatever will work best as long as you can get your hands to the idea that you look for as soon as you need to write something about it.
Blogging Frequency(Schedule Your Posting)
Another crucial part of content planning is making a calendar for your posts. Identifying posting frequency helps in two ways. One is that you are given a guide by having a timeline as to when you should be writing something for the blog. The second is that your audience are able to predict when they are going to visit the blog for new posts. The routine effectively makes you to be naturally productive and it assures repeat visits from loyal followers.
Post frequently for SEO purposes but also allow for some time to let the readers absorb the information. A daily update is fine especially for short and quirky posts that followers look forward to. You may also opt for a 3-5 posts per week where the readers can contemplate in between the days and realize the value of the content. Again, there is no definite rule to how much and when you should post in a week. Rather, go by the nature of your niche. If it demands for quality content, you can offer at least one in a week and have short but relevant posts the rest of the days.
The most important thing to consider in the process is that you have to produce enough content that will work with your posting frequency schedule. It is valuable that you plan this calendar well because it will determine how much work you need to do every week as well as how reliable your blog is for new content.
Other useful links about blog posting frequency:
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